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Our Fiduciary Promise
We act as fiduciaries in all our relationships, which means we don’t earn commissions, we eliminate every conflict of interest possible, and you always get objective advice. Our fees are transparent and fully aligned with your best interest.
A fiduciary is a competent expert who is 100% committed to your financial well-being and legally bound to always act in your best interest.
If you think that anyone handling your money should be held to that standard, then you are in good company. We believe that too.

Your Financial Co-Pilots
Approachable | Fiduciary
Lifelong Learners | Expert Guides
Your Advisory Team

Financial Advisor & Director
Reed Johnson, AAMS®
Meet Reed
Reed discovered what he was hardwired to do when curiosity struck during a finance class in 2010. What began as a nerdy research project into how to optimally manage and invest money soon developed into his professional passion: helping people get financially free to spend and give how they want, without guilt or worry. He has been working in the financial advisor world ever since, and is grateful to do what he loves. In 2021, after 10 years as an advisor at his prior company, Reed took the leap to launch LPG Financial as an advisory firm to take action on his vision.
Reed believes in the importance of practicing gratitude, looking for ways to pay it forward, and making room at the table for as many people of different backgrounds as possible.
When not in the office, you can find him chasing his two kids around the park, exploring a new brewery with an old friend, or devouring a book. Reed and his family are all avid travelers and are always on the hunt for good food, great company, and live music.
Involvement
Colorado Planned Giving Roundtable
Hobbies
Feeding people - I love to grill and bake
Reading - from sci-fi to finance books
Local theater & live music
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Hometown
Littleton, CO
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Associate Advisor & Operations
Kira Aduddell
Meet Kira
Kira is motivated by seeing the positive impact we have in our clients' lives. She enjoys building meaningful relationships with wonderful people and solving interesting problems. She has spent years in all sides of the advisory business: from administrative and operations to advising and trading.
Kira has a wealth of experience in the industry. Prior to joining the team at LPG, she advised and supported clients through 23+ years of highs and lows at Edward Jones, Wells Fargo Advisors, Wachovia, AG Edwards, and Shearson Lehman Hutton.
What Kira finds most rewarding and engaging in our business are the diverse challenges and opportunities that arise while supporting clients on the lifelong journey of financial well-being. Beyond work she is driven by faith, family and fun.
Hobbies & Community
Road trip adventures
Spending time with her husband
Family time with grandchildren
Exploring the trail system
Hometown
Amarillo, TX

Executive Assistant & Office Manager
Consuelo Holliday
Meet Consuelo
Consuelo has been working alongside the LPG team to deeply serve clients for 10+ years. Prior to her entrance to the financial industry, she spent 32 years with IBM as a Worldwide Asset Management Transition Project Manager. Simply put - she knows how to get things done and takes pride in her work.
Consuelo's commitment has always been to ensure others are comfortable, happy, and understood. This commitment has helped build a strong rapport and trust with our clients.
Her organizational skills, excellent communication, and valued people skills all stem from a successful career taking care of business in project management.
When not working you will find Consuelo around her kitchen table making memories with her children and grandchildren.
Hobbies & Community
Hometown
Naturita, CO
Who We Are
Our Wealth Advisor Team are fiduciaries who...
Understand & prioritize what is important to you.
Can see and address the gaps in your strategy.
Have a proven process to deliver excellent results.
Collaborate well with other professionals on your team.
Know other niche experts and when to bring them into the mix.
Take care of the 5 Key Areas of your Wealth Planning.​
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​Investment management​
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Mitigate taxes & cash flow planning
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Take care of your family and heirs
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Wealth & asset protection
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Magnify charitable intent
Our Culture
We are committed lifelong learners who are fanatical about raising the bar for everything we do: from portfolio management and risk reduction technologies to the processes we use to address our client’s greatest concerns.
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Our clients have come to expect top-notch personal service and tailored advice to help them become better financial decision-makers, but in working with us, they get much more than that. We are also…
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Great Listeners: We are actually interested in your values, dreams, fears, and worries.
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Expert Guides: Here to help you avoid wrong turns on the road ahead and arrive where you intend to, while making the ride as comfortable as possible.
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Caring Confidants: We are truly invested in your well-being as a person and honored to be a sounding board for the important issues you face.
Our Values
1
Integrity
2
Always Be
Improving
3
Others
First
4
Expertise & Experience Matter
5
Relationships for Life
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